Available for purchase via Bloomsbury etextbooks on publication date
Description
In this second edition of Understanding Fandom, Rukmini Pande expands on the original scholarship of Mark Duffett to address the shifting landscape of fan studies.
In an era in which questions of social identity have begun to transform the field, Pande examines the accelerating global convergence of popular culture, social media platforms, and high transmissibility of content through online streaming. This book offers a comprehensive guide to studying and interpreting the complexity of fan culture, covering diverse histories, key theories, contemporary flashpoints, and future directions for fan research.
Grounded in critical theory and intersectional analysis, this book offers an insightful reframing of fan cultures and fan studies that will sharpen the field's approach to the analysis of fan texts, platforms, interpretation, community formation, labor, globalization, and more. In order to introduce students and scholars to the wide range of debates within the field the book will encompass a broad range of case studies – ranging from cosplay and fanfiction to Bollywood and K-Pop – from across the world. Once seen as obsessed and passive consumers of content, fans and fan cultures today are now acknowledged as key players in the global mediascape.
Accessibility Information
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Table of Contents
Mark Duffett, University of Chester, UK
Introduction
Chapter 1: Fandom Histories
Chapter 2: Online Fandom
Chapter 3: Fandom and Identity
Chapter 4: Fandom and Community
Chapter 5: Fandom and Fanwork
Chapter 6: Fandom and Labour
Chapter 7: Fandom and Globalization
Chapter 8: Fandom and Politics
Chapter 9: Researching Fandom
Chapter 10: Future Fandom
Bibliography
Index
Product details
| Published | 24 Jun 2027 |
|---|---|
| Format | Ebook (Epub & Mobi) |
| Edition | 2nd |
| Pages | 288 |
| ISBN | 9781501388750 |
| Imprint | Bloomsbury Academic |
| Illustrations | 20 bw illus |
| Publisher | Bloomsbury Publishing |

























